The process of filling out an NCAA bracket, as well as the accompanying cognitive processes displayed by bracket pool participants, serves as an interesting opportunity to observe a number of the concepts we covered during our discussions of perception and decision making. As such, your task for this assignment is to think about how some of these concepts are at play in this context.
Specifically, pick 5 of the concepts below and explain how each might come into play when someone takes on the task of making bracket predictions and thinking about the likelihood of their brackets success:
Self-serving bias
Halo effect/horns effect
Rational decision-making model
Contrast effect
Bounded rationality
Intuition
Overconfidence bias
Confirmation bias
Availability bias
Escalation of commitment
Randomness error
Risk aversion
Hindsight bias
Anchoring bias
Fundamental attribution error
For each of the 5 concepts you pick, do the following:
-Provide a brief in your own words explanation of the concept and how it factors into perception or decision-making processes
-Explain how this concept could be a factor in the way a person makes bracket predictions and/or thinks about the likelihood of their brackets success
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