Solved by verified expert:After the meeting of the Board of Directors, the Chairwoman of the
Board calls you into her office. She offers you a cup of coffee and is
impressed with the information that you presented in the meeting and
your understanding of new ventures. She says:
“We’re ready to invest in a new generation of business leaders. There
is so much talent arising from business schools and the passion for
entrepreneurism, innovation, and business excellence helps to build a
strong economy. I’d like you to work with a multicultural team of
entrepreneurs to develop a global small business. You will need to
prepare an executive business plan presentation for the global small
business for the board of directors, a brand logo, and a prospective
commercial that could be used to advertise the global small business’s
product or service. If the global small business idea is successful, the
Board of Directors may approve startup funding of up to 1 million
dollars.”Using Bloomberg Businessweek B-School Connection resources, research
entrepreneurism and small businesses, and create an executive business
plan presentation of 15–20 slides that includes the following:Company Logo: An original creative graphic that identifies your company or brand.
Company Information: The name and background of your global small business including founders, history, current number of employees, and location.
Mission Statement: The purpose of your global small business.
Product or Service: A description of the products or services that your global small business will offer.
Market: The market for your global small business, including regions served and competitors.
Advertising: An original creative commercial
for the products or services. The commercial should be created using an
online video technology or a presentation technology. Provide a link to
the commercial in your PowerPoint presentation.
Financials: The projected operational financial needs for your organization and the potential investments needed.
Growth Potential: The projected financial and market growth of the company over 5 years. Provide a reference list at the end of your presentation of at least
20 Bloomberg Businessweek B-School Connection articles, and include
in-text citations for the articles in APA format.
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