top answer: 4/10/22, 2:56 PM Module Four Flowchart Presentation Guidelines and Rubric – MBA-580-X4576 Innov/S
4/10/22, 2:56 PM Module Four Flowchart Presentation Guidelines and Rubric – MBA-580-X4576 Innov/Strat High-Perform Orgs 22TW4
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Module Four Flowchart Presentation Guidelines and
Rubric
Overview
In Milestone One, you recommended an innova�on op�on (incremental or discon�nuous) to the organiza�on from the course
scenario. Now that senior management of the company has approved your recommenda�on, your task is to find an efficient process
for your cross-func�onal team to follow during the development of your innova�on. Remember that your perspec�ve is s�ll that of
a middle manager for one of the top U.S. producers of luxury and mass-market automobiles and trucks.
You and your team are considering using Cooper’s stage-gate process for new product development. This is a standard process that
shows the journey of an idea from conceptualiza�on to the market. You will create a detailed flowchart to share with your cross-
func�onal team on one possible process for implemen�ng the innova�on recommenda�on you have made.
Prompt
Create a PowerPoint presenta�on with the following requirements, including a detailed flowchart. Ensure the presenta�on is useful
in helping your team understand the stage-gate process. Your presenta�on should include the following:
1. Describe the major elements of the stage-gate process (1–2 slides).
How many stages are in the process?
What is the purpose of each stage?
2. Create a stage-gate process flowchart (1 slide) using proper shapes for each step in your flowchart.
In the flowchart or speaker notes, list an example of an ac�vity at each stage.
In the flowchart or speaker notes, list a decision criterion at each stage using the company. Some examples of
decision criteria include:
i. Filter ideas to the preliminary inves�ga�on
ii. Filter projects to business opportuni�es
iii. Filter projects to product or process development
iv. Filter products to limited launch
v. Filter products to interna�onal marke�ng
3. Discuss the implica�ons of using the stage-gate process (1–2 slides).
When is the use of the stage-gate process appropriate?
How could the stage-gate process slow down innova�on?
Is the stage-gate process more conducive to an incremental or discon�nuous innova�on?
Guidelines for Submission
Using PowerPoint, create a presenta�on that is 3 to 5 slides with detailed speaker notes that highlight the important points you
want to emphasize to your team. If references are included, they should be cited in APA format. Consult the Shapiro Library APA
Style Guide for more informa�on on cita�ons.
Criteria Exemplary (100%) Proficient (90%)
Needs Improvement
Not Evident (0%) Value
Module Four Flowchart Presenta�on Rubric
MBA-580-X4576 Innov/Strat High-Perform Orgs 22… TM
4/10/22, 2:56 PM Module Four Flowchart Presentation Guidelines and Rubric – MBA-580-X4576 Innov/Strat High-Perform Orgs 22TW4
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Criteria Exemplary (100%) Proficient (90%)
(70%)
Not Evident (0%) Value
Elements of Stage-
Gate Process
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Describes the major
elements of the
stage-gate process
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include iden�fying
the purpose of each
stage of the process
Does not a�empt
criterion
30
Stage-Gate
Flowchart
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Creates a stage-gate
process flowchart
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include iden�fying a
decision criterion for
each stage
Does not a�empt
criterion
30
Implica�ons of
Using Stage-Gate
Process
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Discuss the
implica�ons of using
the stage-gate
process
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include iden�fying
how the stage-gate
process could slow
down innova�on
Does not a�empt
criterion
30
Ar�cula�on of
Response
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Clearly conveys
meaning with correct
grammar, sentence
structure, and
spelling,
demonstra�ng an
understanding of
audience and
purpose
Shows progress
toward proficiency,
but with errors in
grammar, sentence
structure, and
spelling, nega�vely
impac�ng readability
Submission has
cri�cal errors in
grammar, sentence
structure, and
spelling, preven�ng
understanding of
ideas
10
Total 100%
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