top answer: 4/10/22, 2:56 PM Module Four Flowchart Presentation Guidelines and Rubric – MBA-580-X4576 Innov/S

  

4/10/22, 2:56 PM Module Four Flowchart Presentation Guidelines and Rubric – MBA-580-X4576 Innov/Strat High-Perform Orgs 22TW4

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Module Four Flowchart Presentation Guidelines and
Rubric

Overview

In Milestone One, you recommended an innova�on op�on (incremental or discon�nuous) to the organiza�on from the course

scenario. Now that senior management of the company has approved your recommenda�on, your task is to find an efficient process

for your cross-func�onal team to follow during the development of your innova�on. Remember that your perspec�ve is s�ll that of

a middle manager for one of the top U.S. producers of luxury and mass-market automobiles and trucks.

You and your team are considering using Cooper’s stage-gate process for new product development. This is a standard process that

shows the journey of an idea from conceptualiza�on to the market. You will create a detailed flowchart to share with your cross-

func�onal team on one possible process for implemen�ng the innova�on recommenda�on you have made.

Prompt

Create a PowerPoint presenta�on with the following requirements, including a detailed flowchart. Ensure the presenta�on is useful

in helping your team understand the stage-gate process. Your presenta�on should include the following:

1. Describe the major elements of the stage-gate process (1–2 slides).

How many stages are in the process?

What is the purpose of each stage?

2. Create a stage-gate process flowchart (1 slide) using proper shapes for each step in your flowchart.

In the flowchart or speaker notes, list an example of an ac�vity at each stage.

In the flowchart or speaker notes, list a decision criterion at each stage using the company. Some examples of

decision criteria include:

i. Filter ideas to the preliminary inves�ga�on

ii. Filter projects to business opportuni�es

iii. Filter projects to product or process development

iv. Filter products to limited launch

v. Filter products to interna�onal marke�ng

3. Discuss the implica�ons of using the stage-gate process (1–2 slides).

When is the use of the stage-gate process appropriate?

How could the stage-gate process slow down innova�on?

Is the stage-gate process more conducive to an incremental or discon�nuous innova�on?

Guidelines for Submission

Using PowerPoint, create a presenta�on that is 3 to 5 slides with detailed speaker notes that highlight the important points you

want to emphasize to your team. If references are included, they should be cited in APA format. Consult the Shapiro Library APA

Style Guide for more informa�on on cita�ons.

Criteria Exemplary (100%) Proficient (90%)
Needs Improvement

Not Evident (0%) Value

Module Four Flowchart Presenta�on Rubric



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Criteria Exemplary (100%) Proficient (90%)
(70%)

Not Evident (0%) Value

Elements of Stage-

Gate Process

Exceeds proficiency

in an excep�onally

clear, insigh�ul,

sophis�cated, or

crea�ve manner

Describes the major

elements of the

stage-gate process

Shows progress

toward proficiency,

but with errors or

omissions; areas for

improvement may

include iden�fying

the purpose of each

stage of the process

Does not a�empt

criterion

30

Stage-Gate

Flowchart

Exceeds proficiency

in an excep�onally

clear, insigh�ul,

sophis�cated, or

crea�ve manner

Creates a stage-gate

process flowchart

Shows progress

toward proficiency,

but with errors or

omissions; areas for

improvement may

include iden�fying a

decision criterion for

each stage

Does not a�empt

criterion

30

Implica�ons of

Using Stage-Gate

Process

Exceeds proficiency

in an excep�onally

clear, insigh�ul,

sophis�cated, or

crea�ve manner

Discuss the

implica�ons of using

the stage-gate

process

Shows progress

toward proficiency,

but with errors or

omissions; areas for

improvement may

include iden�fying

how the stage-gate

process could slow

down innova�on

Does not a�empt

criterion

30

Ar�cula�on of

Response

Exceeds proficiency

in an excep�onally

clear, insigh�ul,

sophis�cated, or

crea�ve manner

Clearly conveys

meaning with correct

grammar, sentence

structure, and

spelling,

demonstra�ng an

understanding of

audience and

purpose

Shows progress

toward proficiency,

but with errors in

grammar, sentence

structure, and

spelling, nega�vely

impac�ng readability

Submission has

cri�cal errors in

grammar, sentence

structure, and

spelling, preven�ng

understanding of

ideas

10

Total 100%

4/10/22, 2:56 PM Module Four Flowchart Presentation Guidelines and Rubric – MBA-580-X4576 Innov/Strat High-Perform Orgs 22TW4

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